In order to eliminate the price bubble, the Guangzhou home industry explores the factory direct sales model.

In order to eliminate the price bubble industry "cold winter" Recently, the National Federation of Industry and Commerce Furniture and Decoration Industry Chamber of Commerce, Guangdong Province Furniture Chamber of Commerce led the organization of the factory set up a global home trading distribution platform - brand furniture factory wholesale city is about to land in Guangzhou Jinhai Ma home Fangcun Expo At the center, many brand furniture factories are stationed in Guangzhou Jinhaima Home Fangcun Expo Center to create a wholesale and direct sales platform for the exhibition, to achieve direct face-to-face transactions between factories and consumers, reduce a large number of intermediate links, reduce costs and cost, so that furniture prices are generally lower than the market price of 50%. ~70%, greatly improving the happiness index of citizens in Guangzhou and surrounding areas. Trouble: The more the price increases, the more profitable. For the household circulation industry, the rising price of raw materials is the primary problem currently facing. The reporter learned from the plate producers and some furniture companies that the domestic and foreign raw materials have recently raised prices in the same way, with the increase ranging from 10% to 40%. Due to the complicated distribution channels, from the factory to the hands of consumers, through the agents, distributors, distributors, stores and other links, this has led to a high degree of household goods prices. In addition, operating costs are also rising. According to Mr. Chen, the general manager of a brand furniture, on the one hand, store rents are rising, on the other hand, due to inflation, coupled with the increase in logistics and transportation costs, the cost is increasing by an average of 15% to 30% per year. Both have led to the rising price of home building materials. Breakthrough: Brand Furniture Factory Wholesale City Faced the weak furniture market, the bleak operation of home shopping malls and the pressure of resident brands to withdraw from the market, many stores are also actively brewing transformation, hoping to reverse this unfavorable market situation through their own changes. . At the beginning of 2012, after in-depth exploration and research, the National Federation of Industry and Commerce Furniture and Decoration Industry Chamber of Commerce and the Guangdong Furniture Chamber of Commerce led the organization of the brand furniture factory in Guangzhou Jinhai Ma Home Fangcun Expo Center, creating a wholesale and direct sales platform "brand furniture factory wholesale city" ". Its launch will first introduce the concept of “brand furniture factory wholesale city” in Guangzhou, and change the traditional home store model to make the industry look impressive. What exactly is “brand furniture factory wholesale city”? What is the difference from the wholesale city in which people are traditionally impressed? It is understood that the brand furniture factory wholesale city is the way to directly enter the factory, where consumers, like dealers and buyers, can face factory representatives and conduct face-to-face transactions with factories, eliminating the need for furniture products to be traded. The intermediate links and costs in the process, really save money and worry! It is understood that it provides furniture factories with not only furniture trading platforms, but also a stage for the exchange of new furniture products and new design concepts. Guangzhou Jinhaima Home Fangcun Expo Center is located in Huafang Avenue, Fangcun, Guangzhou, adjacent to Fangcun Bus Terminal. It is located at Huadiwan Station of Metro Line 1, and is located at an important transportation hub. The brand furniture factory wholesale city settles here, will give full play to its own advantages, leverage the National Federation of Industry and Commerce Furniture and Decoration Industry Chamber of Commerce, Guangdong Furniture Chamber of Commerce, brand furniture factory, quickly realize the seamless links of exhibition and sales resources all the year round, create 365 days of yong The brand furniture factory direct sales exhibition wholesale platform does not end. Goal: Furniture price reduction manufacturers profit for the future development of the global home trading distribution platform brand furniture factory wholesale city, Guangzhou Jinhaima brand furniture factory wholesale city head coach Lian Weijun said: "In the case of increasingly competitive forms, the demand for home Enterprises must focus on cultivating internal strength. After years of rapid development, the traditional sales model has already faced severe challenges. In order to break through the bottleneck of industry development, we must innovate ideas. The National Chamber of Commerce and Industry Furniture and Decoration Industry Chamber of Commerce, Guangdong Furniture Chamber of Commerce Leading the organization of the factory's wholesale direct sales platform - brand furniture factory wholesale city is a new transformation, it opened up the last barrier of the home factory and consumers, directly introduced furniture manufacturers to station, greatly eliminating the intermediate links, greatly reducing The cost, allowing consumers to directly deal with the factory, and effectively improve the purchasing power of the public. The global home trading distribution platform launched in Guangzhou, will certainly inject strong confidence and motivation for the region and even the surrounding home industry." Brand furniture factory wholesale city mainly introduced Furniture worker , Greatly reducing the circulation, prices will naturally come down. The voice of the industry will bring great impact to the home furnishing industry. Jiang Dehui, executive chairman and secretary general of the Guangdong Furniture Chamber of Commerce, believes that the forward-looking vision and in-depth study of the market of the Southern Xiangjiang Group, with the large wholesale and large circulation business model, will surely give The South China region and even the national home furnishing industry have brought about a historic transformation! The global home trading distribution platform-brand furniture factory wholesale city has a huge impact on the Guangzhou home furnishing industry. Fan Li, vice chairman of Fujian Liantianhong Furniture, said that the concept of global furniture wholesale direct sales is indeed a forward-looking strategic plan. We will use this platform to open the market and let the brand furniture factory wholesale city become the base for our market expansion and brand development! The term explains the way that the brand furniture factory wholesale factory directly enters. Here, consumers, like dealers and buyers, can face factory representatives and conduct face-to-face transactions with factories, eliminating the intermediate links in the trading process of furniture products. And the cost, really save money and worry!


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