The 14th Jinan International Furniture Fair 2015

Time: August 20-23, 2015 Location: Jinan International Convention and Exhibition Center (High-tech Zone)

Fully based on the market - to create the top event in the Bohai Sea; exhibition area of ​​80,000 square meters, more than 700 exhibitors, 120,000 audience interaction

Expo introduction

The North China Furniture Industry Belt is one of the four major furniture industrial zones in China, and Shandong, which is located in this region, is not only a vast region, but also contains a huge consumer group and has become one of the most growing provinces of Chinese furniture. Jinan, the capital city of Shandong Province, is an important production and sales center and distribution center for the northern furniture industry. It has the geographical conditions and broad market resources to promote the development of the furniture industry.

With the rapid development of Shandong furniture industry, “Jinan International Furniture Fair” is one of the key local exhibitions vigorously cultivated by Jinan Municipal Government. After more than ten years of full operation of the organizing committee, the scale has been reduced from the first small exhibition with less than 500 booths. It has developed into a pavilion with 10 main exhibition halls and an exhibition area of ​​70,000 m2. “Jinan International Furniture Fair” has achieved leap-forward development, and its influence has been continuously improved, making it the platform of choice for many domestic furniture enterprises to seize the Shandong market. It has developed into the most authoritative trading platform for the furniture industry in North China, with the largest scale. The highest quality professional furniture exhibition.

The last exhibition was successfully concluded on August 24, 2014 at the Jinan International Convention and Exhibition Center (No. 28, Industrial South Road). The exhibition was launched on the first, second and third floors of the Jinan International Convention and Exhibition Center with the theme of “Creating Perfect Furniture and Deducting Fashion Life”. All exhibition areas. It is divided into six theme exhibition areas. On the basis of soft furniture, panel furniture, office furniture, home accessories, woodworking machinery, furniture fittings and raw and auxiliary materials, the special mahogany furniture exhibition area has more than 700 exhibitors and more than 3,000 booths. The number of professional buyers was nearly 80,000, and the number of visitors during the exhibition exceeded 100,000. The on-site transaction amounted to 380 million yuan and the agreed transaction amount was 570 million yuan. Exhibitors gathered together leading companies in the home industry. It has promoted and promoted the consumption of furniture industry in the Bohai Rim region. It is the most successful and mature platform for deepening the secondary and tertiary markets; it is the most powerful springboard for export-to-domestic enterprises to open up the domestic market; it is another major industry in the furniture industry in the second half of the northern region. Grand event!

The exhibition area of ​​the 14th Jinan International Furniture Fair in 2015 is expected to be 80,000 square meters. The exhibition area of ​​the 1st and 2rd floor of Jinan International Convention and Exhibition Center will be opened. There will be 11 main exhibition halls. The professional buyers from all over the country will be Up to 100,000 person-times, the exhibition is expected to exceed 120,000 people. This exhibition provides a good communication, learning, propaganda and trading platform for furniture manufacturers, and it has unlimited business opportunities.

Theme activity

Exhibition News: Before the opening of the exhibition, “Jinan Times” issued the “2015 Jinan International Furniture Expo Special Issue” in three phases, and held the “Famous Furniture Brand Exhibition” to preview the exhibition exhibitors and a series of special events at the exhibition. During the period, it will be distributed free of charge in the exhibition hall and Jinan market, and strive to create a three-dimensional publicity mode that combines the exhibition site + newspaper propaganda + special exhibitions to ensure that exhibitors can create corporate image, cultivate brand, exchange industry technology and exchange industry information. And promote trade, driving end consumption.

Exhibition store linkage: In order to facilitate the exhibition and visitors to achieve a good effect of the exhibition, a more comprehensive understanding of the Jinan furniture circulation market, Jinan furniture stores are set as exhibition venues, and opened between the main venue and the venue Free shuttle bus to achieve the synergy effect of the exhibition store linkage.

Awards: Awards by a selection committee composed of famous designers, industry celebrities, market analysts, etc.

Expert Forum: As the global influence of the exhibition is rapidly increasing, the domestic and international industry authorities regard the furniture exhibition as the ideal stage for their insights. The organizing committee pays close attention to the industry focus issues and will meet the exhibitors and distributors in the forum theme arrangement. Demand.

Product Promotion Conference: Exhibitors can win customer reputation through product promotion, increase brand awareness, expand domestic demand market, increase sales channels, and promote the improvement of corporate management. At the same time, it also provides industry exchanges for all exhibitors, understands the most comprehensive industry information, and masters the latest industry trends.

Exhibition advantage

High-end consumer cities - determine the quality of the audience, so that they can make a better deal.

Direct government involvement - the show is more authoritative, more effective, and more appealing.

Great promotion - the exhibition will be ideal after a large amount of funds are promoted.

Large-scale special exhibitions---the audience is more professional and the buyers are more concentrated.

Prime time---A reasonable time period can affect the large-scale purchasers to purchase and negotiate.

Exhibition scope

Civil furniture exhibition area:

Upholstered furniture: soft bed, mattress, sofa (leather/faux leather/fabric), folding multi-functional soft furniture, bedding, etc.

Solid wood/panel furniture: bedroom furniture, living room furniture, dining room furniture, children's furniture, youth furniture, etc.;

Integrated furniture: custom furniture, cabinets/closets, shoe cabinets, computer tables, rattan furniture, metal/glass furniture, bamboo furniture, various wood products, etc.;

Office furniture exhibition area:

Office furniture: office sofa, desk, office chair, conference table, bookcase, safe, screen, locker, high partition, file cabinet, etc.;

Hotel furniture: hotel suite furniture, hotel mattresses, banquet furniture, hotel sofas, bar tables and chairs, etc.;

Commercial furniture: furniture in public places (airport furniture, theater/auditorium furniture, etc.), public seating series, school furniture, laboratory furniture, etc.;

Outdoor furniture exhibition area:

Outdoor home: patio furniture, leisure tables and chairs, sunshade equipment, outdoor furniture and supplies;

Courtyard life: barbecue supplies, tents, tents, etc.;

Gardening decoration, tools and equipment: garden planning and maintenance, flower plant maintenance equipment, garden tools, etc.;

Classical furniture exhibition area:

European furniture, American furniture, neo-classical furniture, classical soft furniture, Chinese mahogany furniture, mahogany furniture fittings, wood carvings, root carvings, etc.;

Raw and auxiliary materials and accessories exhibition area: furniture hardware and accessories, furniture materials, cabinet accessories, textile fabrics, leather, furniture parts, etc.;

Woodworking Machinery Zone: Edge banding machine, wood processing, drying equipment, engraving machine, knives, saw blades, pneumatic tools, mattresses, sewing equipment, etc.

Home accessories exhibition area: home accessories, interior decoration products, home textile fabrics, carpet tapestries, artificial flowers, sculptures, phonographs, telephones, clocks, household ceramics, decorative utensils, photo frames, decorative paintings, small pieces of furniture, lighting, etc.;

Strong promotion plan

◆ Professional Market: Since 2002, “Jinan International Furniture Fair” has set up a market information department, covering more than 500 professional markets in 17 provinces and cities in Shandong Province, Hebei, Henan, Jiangsu, Liaoning, Beijing, Tianjin and other provinces and regions. More than 100,000 households visited, collected information, did detailed market research and registration, and invited one-on-one invitations and face-to-face invitations. At present, it has cooperated with 53 professional markets in the province and 53 provinces outside the province to promote the exhibition through hanging advertisements and centralized publishing.

â—† Free bus: In order to ensure better exhibition, during the exhibition, free bus shuttles will be opened in 17 cities in Shandong Province, Hebei Province, Shanxi Province, Henan Province, Jiangsu Province and Anhui Province. Exhibition.

◆ WeChat promotion: Enterprises participating in the exhibition can publish the information of the conference in the “Jinan Jinnuo Furniture Exhibition” WeChat public group for free.

â—† Professional media: 27 professional magazines at home and abroad, nearly 40 industry websites have long-term advertising and latest news.

◆ Mass media: In order to ensure the expected effect of “Jinan International Furniture Fair”, through the Jinan Times and Shandong Business Daily, intensive publicity and promotion in the region; we will use newspapers and magazines in 17 cities in Shandong two months before the exhibition. Intensive publicity by well-known mass media, inflating advertising effects in the form of intuitive advertising.

â—† Road sign advertisement: large outdoor billboards are put into the main roads, commercial districts and furniture markets of the key furniture industries in the country; mobile car bodies are placed in taxis and main line buses in Jinan;

â—† Exhibition cooperation: Strong promotion in more than 20 domestic professional exhibitions in Guangzhou, Shenzhen, Dongguan, Shunde, Chengdu, Dalian, Xi'an, Suzhou and Qingdao.

◆ Mobile SMS: The organizing committee will regularly send SMS messages to professional merchants to fully pay attention to “JNFF-Jinan Furniture Fair”.

â—† E-mail: The organizer's information department will send 200,000 e-mails to invite domestic and foreign visitors.

â—† Online Exhibition Hall: Make product recommendations online, and free publicity for one year after the exhibition.

Participation fee

Outdoor advertising: Fish-shaped frame (4M*6M) on both sides of the square is 6000 yuan, and the main surface glass curtain (12.25M*16M) of C area is 18,000 yuan.

Advertising of the journal: 15,000 yuan for the cover, 12,000 yuan for the back cover, 12,000 yuan for the seal, 4 for the inner page, and 6,000 yuan for the inner page.

Technical Seminar: The organizer provides venues, lighting, lecture tables, seats, boiling water, audio, whiteboards, projectors, etc., 5000 yuan / per game.

Exhibitor program

Exhibitors fill out the application form for the exhibition - → stamp the official seal - → mail or fax to the organizing committee - → the organizing committee confirms the qualification of the exhibition - → the exhibitor will remit the required fee to the organizing committee and fax the remittance receipt to the representative within one week Organizing Committee-→ Organizing Committee will arrange the booth according to the registration time, booth size and payment order → pay the balance before July 10, 2015 → the booth is completely confirmed

Conference reception, accommodation, exhibit consignment, etc. Please see the <Exhibitor Manual>>

Registration deadline: August 10, 2015

contact us

Address: Room 1104, Block B, Donghuan International Plaza, No. 3966, Second Ring Road, Jinan City

Tel: 0531-8353 2222 Fax: 0531-8353 2333

Contact: Li Jinmei 18653145807 E-

Official website: Http:// Official blog: Jinan International Furniture Fair

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